Brand Archives - Page 2 of 4

21 May

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Search takes a back seat to Google Assistant at I/O conference

Every year, Google I/O brings together developers from around the world to discuss the latest and greatest advancements in web, mobile, and enterprise applications. Because the conference typically focuses on new releases and initiatives from Google, it is of...

Artificial Intelligence, Assistant, Duplex, Google, I/O Conference

Brand, Business, Search, SEO

24 Apr

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The guide to GDPR compliance in the UK

What is the GDPR? If you don’t know the answer to this question, you could be leaving your business open to an expensive penalty. Before, we look at the costs of failing to be compliant with the GDPR. Let’s...

Data, Elizabeth Denham, GDPR, Protection, Security

Brand, Business, GDPR

29 Mar

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Zuckerberg apologises for privacy scandal but Facebook is losing trust

Facebook CEO Mark Zuckerburg has apologised for the social network’s recent data privacy scandal by taking out full-page adverts in several UK and US newspapers. Zuckerberg said that Facebook could have done more to stop Cambridge Analytica from exploiting...

Cambridge Analytica, facebook, Privacy Scandal, Reputation, Zuckerberg

Brand, Business, Social Media

13 Feb

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4 ways in which Google ranks websites on the SERPs

Despite the fact that Google’s algorithm constantly changes, it is only trying to achieve one thing – to best answer the questions or solve the problems of users. In the past, websites needed to tick a set of standardised...

Google Algorithm, Google SERPs, RankBrain, Research Papers, SERPs Result

Brand, Business, Mobile Search, Search, SEO, Tips and Tricks

18 Jan

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5 of the most important social media trend predictions for 2018

This time last year, the world of marketing was getting ready to embrace the latest and greatest industry trends such as influencer marketing, automated chatbots, and an even bigger emphasis on video. Looking back, it’s fair to say that...

facebook, Predications, SEMRush, Twitter, Video Ads, youtube

Brand, Business, Search, Social Media, Tips and Tricks

09 Jan

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Social media stories you might have missed from Facebook, Instagram, LinkedIn, and YouTube

Social media not only fuels big business, it is big business. The world’s most popular networks are constantly looking to update their service offerings and improve the customer experience. As a result, it is sometimes difficult keeping on top...

facebook, Instagram, linkedIn, Twitter, youtube

Brand, Business, Social Media, Tips and Tricks

28 Dec

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PPC experts give their predictions for 2018

Just like every other year, 2017 was a rollercoaster ride for the world of PPC, with several updates and announcements dictating the way marketers went about their business. It also ushered in a whole host of new trends, such...

Dynamic Search, Paid Search, PPC Automation, PPC Technology, Predictions 2018

Brand, Business, Pay Per Click, Social Media, Tips and Tricks

13 Dec

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How to use Google Trends for better SEO

Of all the SEO tools at one’s disposal, Google Trends probably isn’t near the top of the list. However, it is an incredibly useful and effective resource, especially when you need to identify topics your audience would be interested...

Explore Topics, Google Trends, News Story, Search Options, SEO Activity

Brand, Business, eCommerce, Mobile Search, Search, SEO, Tips and Tricks

18 Nov

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Facebook native videos receive 530 per cent more comments

According to a study by Quintly, videos uploaded natively to Facebook receive 530 per cent more comments than videos shared on other platforms such as YouTube. In fact, the figure went as high as 806 per cent in May...

Engaging Users, Facebook Native Video, Nils Hermann, Vimeo Videos, YouTube Videos

Brand, Business, Social Media, Tips and Tricks

08 Nov

0

How to optimise your Google My Business listing

In order to boost your local SEO, a Google My Business (GMB) listing is essential. This free tool can help any enterprise or entrepreneur build a stronger identity by leveraging associated services like Google Local Search results, Google Maps,...

Google My Business, Listings, Local SEO, Maps, Search Map

Brand, Business, Search, SEO, Tips and Tricks

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